February 9th, 2007

http://www.mrpwebmedia.com/ads/
just
received an email editorial from SitePro news (just one of the things
in my reading inbox, but nevermind), and to prove one of the points in
the article they refer to their recent advertising campaign. now it’s
so obviously a lame copy of the ongoing apple campaign that you want to
shout: You’re a marketer!! why do you tell your prospective clients
that your work ethos is blatant copying??

i know being inspired by successful campaigns isn’t such a bad idea, but is it worth to end up looking like a rip off???