May 24th, 2007

Just had a thought…
If i put a given keyword into Google, say i’m
looking for a blog on windsurfing, i get a list of 10 blogs. Now i know
roughly how Google indexes the pages, but nobody knows for sure, the
algorythm is pretty complicated and not public. Google would have a
direct income from some of those blogs, through the AdSense programme.
Now do we trust Google that the possible gain is not influencing the
results? What i mean how do we know we’re not served the sites that
earn Google money before the sites that don’t if all the other factors
are comparable?
Do we trust Google ethics? I mean if it was any other company, we’d laugh.. But Google is cool, right?

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