Eden Resourcing are specialist Financial sector recruitment agents. The company wanted to update their logo and corporate identity, to address the changing target market. I have decided to retain the original ‘racing’ green corporate colour and added another shade of green to liven it up. The logo is designed to depict consecutive larger career steps, complimenting the company’s tag line ‘helping you step forward’.
I have also designed printed advertising materials, using carefully selected city/professional photography to enhance the overall mood and strengthen the message.
